10 George Street | Shared Space | Angel O'Donnell | Canary-Wharf

10 George Street | Shared Space | Angel O'Donnell | Canary-Wharf

10 George Street | Interior | Angel O'Donnell | Canary-Wharf

10 George Street | Interior | Angel O'Donnell | Canary-Wharf

Canary Wharf

HomeViews Best London Build to Rent

Communal spaces with a modern-eclectic vibe

BTR interiors must appeal to a broad range of people. This includes millennials, overseas professionals on secondment, and downsizers who are swapping the big house for a well-managed, hassle-free slice of London life.

On top of this, designs must be robust. We can’t select furniture and materials based solely on how they look. A chair, for instance, will have to weather structural stress. And fabrics will need to be selected for their high thread count, weave tightness, colourfastness and stain resistance.

10 George Street | Reception Area | Angel O'Donnell | Canary-Wharf

10 George Street | Reception Area | Angel O’Donnell | Canary-Wharf

10 George Street | seating Area | Angel O'Donnell | Canary-Wharf

10 George Street | seating Area | Angel O’Donnell | Canary-Wharf

Colour, comfort and curios

We filled a wall with abstract collages in shades of pastel green, purple and peach. Designed armchairs in a buff and dove grey chevron-striped pattern. And added nature-inspired cushions.

Then we peppered the space with recognisable design classics, like Jonathan Adler’s decorative Menagerie Horse and Patricia Urquiola’s playful fishbone coffee table.

10 George Street | Coffee table | Angel O'Donnell | Canary-Wharf

10 George Street | Coffee table | Angel O’Donnell | Canary-Wharf

10 George Street | Table Game | Angel O'Donnell | Canary-Wharf

10 George Street | Table Game | Angel O’Donnell | Canary-Wharf

Right on cue

Designers make sense of a space, they structure it, adorn it and give it an identity. Then people fill it, use it, and bring all those design features to life.

10 George Street | Shared Space | Angel O'Donnell | Canary-Wharf

10 George Street | Shared Space | Angel O’Donnell | Canary-Wharf

10 George Street | Shared Space | Angel O'Donnell | Canary-Wharf

10 George Street | Shared Space | Angel O’Donnell | Canary-Wharf

Size matters

When there are vast areas to fill, we like to design and make a lot of the furniture ourselves.

We make regular trips to the manufacturers, listen out for squeaks and creaks, test different cushioning, and handpick textiles that won’t easily damage.

The result is an ownable look that hits that all-important sweet spot of comfort, durability and affordability.

10 George Street | Set Table | Angel O'Donnell | Canary-Wharf

10 George Street | Set Table | Angel O’Donnell | Canary-Wharf

10 George Street | Set Table | Angel O'Donnell | Canary-Wharf

10 George Street | Set Table | Angel O’Donnell | Canary-Wharf

Glam rock

We created this dining table from six pieces of Brazilian Fusion Marble, which we sharply defined by a network of brass inlay, and book-matched in the middle for perfect symmetry.

We hope this piece will accommodate elbows, wine glasses and dinner plates for many years to come.

Work and play

To capitalise on square footage, mixed-use spaces must work from sunrise to sunset. They can’t give out club vibes while people work. Equally, they can’t feel like the set of This Morning once people have downed tools and poured their first rosé.

Balance it right and your communal areas will be able to segue seamlessly between work, rest and play with just the flick of a light switch.

10 George Street | Interior | Angel O'Donnell | Canary-Wharf

10 George Street | Interior | Angel O’Donnell | Canary-Wharf

Rosé all day

The best Build to Rent developments provide democratised access to beautiful design, exceptional service and high-end facilities. They want to bring people together and foster community.

10 George Street | Angel O'Donnell | Canary-Wharf

10 George Street | Angel O’Donnell | Canary-Wharf

“These guys are passionate about Build to Rent. It shows in everything they do – from the quality of their designs right through to when they’re installing a job.

“We thoroughly enjoy working with them and we’re pleased to share our HomeViews Best London BTR Development award with them, too.”

Alastair Mullens Managing Director Vertus
10 George Street | Angel O'Donnell | Canary-Wharf

10 George Street | Angel O’Donnell | Canary-Wharf

Snap happy

We like to incorporate ‘Insta moments’ into our BTR designs – as it encourages tenants to shoot, share and build a viral occupancy that will attract like-minded people.

10 George Street | Angel O'Donnell | Canary-Wharf

10 George Street | Angel O'Donnell | Canary-Wharf

Canary Wharf

Completion 2020
Services Interior design Project management FF&E procurement OS&E procurement
Awards
Press
Design to rent In an in-depth interview, Richard Angel & Ed O'Donnell reveal the secrets to creating a smash-hit Build to Rent development.
First impressions count Developers must work harder than ever to distinguish themselves from the competition and make a great first impression.
Angel O'Donnell | Amory Tower | Lobby
Amory Tower communal lounge
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