The OWO Exterior Facade | Branded Residences | Angel O'Donnell

The OWO | Branded Residences | Interior Design London

The OWO | Branded Residences | Interior Design London

The OWO | Branded Residences | Interior Design London

Branded Residences

Designing branded residences with insight and impact

At Angel O’Donnell, we don’t just design interiors — we design branded residences that elevate, differentiate and sell.

From The OWO Residences by Raffles to the eagerly anticipated Park Hyatt London River Thames Residences, our deep operational understanding of luxury hospitality developments sets us apart.

We know what it takes to deliver standout interiors that reflect — and respect — the prestige of the world’s leading hotel brands.

Park Hyatt Branded Residences towers in London | Angel O'Donnell | Interior Design London

Park Hyatt Branded Residences towers in London | Branded Residences | Interior Design London

Brand-aligned interiors. Buyer-focussed design.

Branded residence buyers seek the reliability of a known brand — but not at the cost of individuality. That’s where we come in.

At the soon-to-be-launched Park Hyatt London River Thames Residences, we designed four show apartments, each with a distinct identity rooted in the development’s location and brand values. From city-centric elegance to park-side calm, each space captures a different aspect of the Park Hyatt experience.

Park Hyatt Residences interior finishes details | Angel O'Donnell | Interior Design London

Park Hyatt Branded Residences interior finishes details | Angel O’Donnell | Interior Design London

Park Hyatt Residences bedroom | Angel O'Donnell | Interior

Park Hyatt Residences bedroom | Angel O’Donnell | Interior

Tailored interiors that tell a story

Storytelling is central to our design philosophy. We blend cultural context, geographic cues and brand heritage to craft interiors that stand out — and sell.

In the one-bed, we channelled East Asian calm. In the two-bed, we embraced organic forms and nature-inspired prints. In the three-bed, we favoured sharp tailoring and architectural precision. And in the sub-penthouse, we went bold — strong contours, statement art and vivid colours — to capture the swagger of a large, sky-high city pad.

Park Hyatt Branded Residences bedroom | Angel O'Donnell | Interior Design London

Park Hyatt Residences bedroom | Angel O’Donnell | Interior Design London

Valuing provenance

Branded residences demand more than good looks. They must feel good, do good and align with modern buyer values.

That’s why, in our two-bed Park Hyatt show apartment, we curated sustainably crafted pieces — from green marble tables to jute-blend rugs — all sourced from artisans with ethical, transparent supply chains.

Park Hyatt Residences living room | Angel O'Donnell | Interior Design London

Park Hyatt Residences living room | Branded Residences | Interior Design London

Design that works for brands and buyers

Branded residences operate at the intersection of design and hospitality. We bridge that gap with interiors that serve the brand, delight the resident, and enhance the operator’s vision.

Our co-branded spaces at The OWO and the upcoming Park Hyatt London River Thames Residences feature luxury collaborations with names like Geo. F. Trumper, Santa Maria Novella, Davidoff, Gusbourne, and West Contemporary Editions — each chosen to amplify the development’s values and premium positioning.

The OWO | Luxury Bathroom | Angel O'Donnell | Whitehall

The OWO | Luxury Bathroom | Angel O’Donnell | Whitehall

The OWO | Branded Residences | Angel O'Donnell | Interior Design London

The OWO | Angel O’Donnell | Interior Design London

Proven design. Proven results.

At The OWO, our story-led interiors helped one show residence sell — fully furnished — within 48 hours.

It’s no coincidence. We understand how to articulate a development’s unique point of difference — whether historical, cultural or geographical — and translate it into spaces that resonate emotionally and commercially.

OWO Branded Residences | Living room with lots of light, two seating areas and vibrant art | Whitehall

OWO Residences 3 | Living room with lots of light, two seating areas and vibrant art | Whitehall

Designing what’s next

From show residences to private commissions, our branded residence expertise makes us a trusted partner for developers, operators and buyers alike.

It’s why The OWO’s Residential Sales & Marketing team recommends us to all new residents – because they trust us to deliver an outstanding product in a friendly, collaborative and efficient way.

“Angel O’Donnell’s ability to meet clients’ objectives – and at the same time create something beautiful that grabs people’s attention – really sets them apart.”

Charlie Walsh

Head of Residential Sales & Marketing
The OWO

Branded Residences

Branded Residences

OWO Branded Residences | Primary bedroom with bespoke joinery and detailing adding dimension and textures | Whitehall

OWO Residences 3 | Primary bedroom with bespoke joinery and detailing adding dimension and textures | Whitehall

Branded Residence experts. Design that sells.

We know branded residences inside and out — how they work, how they sell, and how to design them for lasting impact. Our track record speaks volumes.

Let us help you turn a prestigious address into a place buyers want to call home.